[TRANS] 120115 Lotte Duty Free’s “JYJ in STAR AVENUE” Held Successfully

Duty free shop Lotte Duty Free mengadakan pertemuan yang menyenangkan dengan JYJ pertemuan dan fans Jepang mereka.

Pada tanggal 14 Januari, di Dom Art Hall, Lotte Duty Free mengadakan fanmeeting "2012 Lotte Duty Free JYJ in STAR AVENUE"

Terlepas dari cuaca dingin, 2.000 fans Jepang dari seluruh Jepang datang ke Korea untuk menghadiri fanmeeting ini.

"Masukkan-tur-pemerintah Pemasaran" adalah bisnis pariwisata Korea yang dikembangkan oleh Lotte Duty Free, menggabungkan "Tour" dengan "Entertainment", mendakan fanmeeting bagi bintang Hallyu dan konser di Korea, strategi pasar untuk menarik orang asing ke Korea.

Perwakilan PR Lotte Duty Free Kim Ju Nam berkata, "'Masukkan-tur-pemerintah Pemasaran' adalah strategi di mana kita meningkatkan citra Korea dalam pikiran orang asing dengan memanfaatkan bintang-bintang Hallyu, dan untuk merangsang industri perjalanan melalui belanja, penginapan dan berbagai industri pariwisata. 2.000 fans yang datang untuk fanmeeting JYJ ini, dan Kim Hyun Joong dengan yang akan datang (fanmeeting) pada tanggal 21 Januari, serta Jang Geun Suk dan Big Bang pada tanggal 28 Januari, kami mengharapkan total 7.000 Jepang datang ke Korea".

Fanmeeting ini yang diselenggarakan pada tanggal 14 Januari menggebrak dengan video promosi JYJ Lotte Duty Free "So I;m Loving You" yang kemudian ditindaklanjuti dengan talk show, konser mini, dan surat ucapan terima kasih. JYJ menyanyikan lagu hit mereka "Get Out," "In Heaven" dan lain-lain, koreografi canggih mereka menimbulkan sorakan dari para fans.

Selain itu, ada acara khusus seperti undian di mana JYJ menyerahkan barang-barang pribadi mereka seperti jaket dan sweater. Hal ini dilakukan dengan memilih nomor kursi, dan fans yang dipilih akan langsung ke atas panggung untuk menerima hadiah mereka serta berfoto bersama. Juga, selama talk show, pesta kejutan diadakan untuk merayakan ulang tahun Kim Junsu (1 Januari) dan Kim Jaejoong (26 Januari).

Fanmeeting ini berakhir selama 3-jam dengan surat terima kasih JYJ. JYJ membaca surat-surat pribadi, mengucapkan terima kasih kepada fans mereka yang datang ke Korea.


[eng trans]

Duty free shop Lotte Duty Free created a delightful meeting JYJ and their Japanese fans.

On 14 January, at the Dom Art Hall, Lotte Duty Free held the “2012 Lotte Duty Free JYJ in STAR AVENUE” Fan meeting.

Regardless of the cold weather, 2,000 Japanese fans from all over Japan came to Korea to attend this fanmeeting.

“Enter-tour-ment Marketing” is the Korean tourism buisness developed by Lotte Duty Free, combining “Tour” with “Entertainment”, holding hallyu star fan meets and concerts in Korea, a market strategy to attract foreigners to Korea.

Lotte Duty Free’s PR representative Kim Ju Nam said, “Enter-tour-ment Marketing is a strategy in which we heighten the image of Korea in the minds of foreigners by utilizing hallyu stars, and to stimulate the travel industry via shopping, lodging and various tourism industries. 2,000 fans came for this JYJ fanmeeting, and with the upcoming Kim Hyunjoong (Fanmeeting) on 21 January, as well as Jang Geun Suk and Big Bang on 28 January, we expect a total of 7,000 Japanese coming to Korea.”

This fanmeeting which was held on 14 January kicked off with the JYJ Lotte Duty Free promotional video “So I’m Loving You, then followed up with a talk show, mini concert, and a letter of thanks. JYJ performed their hit songs “Get Out,” “In Heaven” and others, their sophisticated choreography drawing passionate cheers from the fans.

Furthermore, there were special events such as a lucky draw in which JYJ gave away their personal items such as jackets and sweaters. This draw was done by selecting seat numbers, and the selected fan would go straight on stage to receive their present as well as take a commemorative photograph. Also, during the talk show, a surprise party was held to celebrate the birthdays of Kim Junsu(1 January) and Kim Jaejoong (26 January).

This 3-hour fanmeeting ended with JYJ’s thank you letters. JYJ read out these letters personally, to thank their fans who came to Korea.

cr: dongbangdata.net